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Answering Service Blog

Answering Service Blog

Tips, tricks, and inside information from answering service veterans on how to create a culture of professional, customer-focused voices.

Mike Maddox

Mike is President and CEO of ASK, a Mid-Michigan based Value Added Reseller and Managed Service Provider. During his career he has held sales, operational, and management positions with Sprint, AT&T, and IBM. Since taking over the leadership position in 2004, Mike has led the transformation of ASK from Mid Michigan’s premier IBM partner, focused on mainframe and midrange hardware and software solutions, to one of Michigan’s most prominent providers of IT solutions for small and medium businesses. Mike currently co-hosts Bottom Line IT on Michigan Business Network. As an active volunteer in the community Mike serves as an officer on the board of two charitable organizations: The Anxiety Resource Center in Grand Rapids and Saint Vincent Catholic Charities. He is also a graduate of the University of Michigan and Calvin College. Mike and his wife Anna have been foster parents for many years, providing a loving home for numerous children in need.

Blog Feature

Customer Service | How Answering Services Work

Customer Service Means Availability

By: Mike Maddox
March 23rd, 2012

I was meeting with a new customer the other day and I asked them to share with me the reasons that they chose our service and why they decided to leave their previous provider. Their answer is one that I (surprisingly) hear often. The previous provider would frequently take days to return their calls, sometimes not returning their calls at all! This is amazing to me!

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